So Actually, How does Google makes their Profit ?
There is only one answer for all these – Ads !
Google Generates their 97 % Revenues from their advertising agency called Adsense. Adsense had been ruling the Online Ad business for all time. It is always considered as the best among advertisers as well as a the publishers. Rather than other Ad agencies, Adsense serve you ads that are related to your contents and the revenue of all keywords are different.
For example, If you search google for ‘Car Insurance’ , they will bend in some ads that are related to ‘car insurance in search results’. (see the screenshot)
This makes adsense different as the viewers gets ads related to what they are looking for and advertisers get exactly those who are looking for them !
So, How much does Google profit per click on any advertisements ?
Adsesne deliver ads by matching the topics and keywords of the website where ads are placed. There are keywords that pay $0.01 and $10 for a single click. i.e, If you search for insurance and click on the ad about insurance, Google gets paid good, but if you search about any other least paying term, they may not get much.
So If you are a member of adsense, To be successful in adsense, you need to research on keywords. That’s why everyone search for the most paying keywords and starts writing about them.
Here is a list of the 20 Top expensive and Highest paying adsense keyword. When you search about these terms and clicks on any ad, Google gets the below mentioned amount. And …
Here is the list of Most Expensive and Top paying adsense Keywords that google makes the maximum profit ;-
- Conference Call
- Cord Blood